SWASH London was established in 2004 by its founders Sarah Swash and Toshio Yamanaka. Graduating in 2001 from the womenswear programme at Central Saint Martins College of Arts and Design in London, Swash and Yamanaka went on to win the prestigious Hyères fashion prize in 2004 and launch their eponymous line SWASH London.
They have worked with a host of international fashion and design companies including Christian Dior, Puma, Shiseido, Liberty London, Barney's New York amongst others, both collaboratively and by commission.
SWASH London is based in the UK, now located in the iconic seaside town of St Ives, from where the duo run their multidisciplinary design studio with the objective of creating beautiful, unique objects and spaces.
Working across different disciplines and formats, at the core is a love of colour, bold form and pattern, combined with artistic and refined hand drawn and watercolour painted illustrations and prints, crafted each season in their studio. Blurring the genres of product and output, SWASH London is currently working on projects including bespoke large scale illustrated murals, limited run wallpapers and fashion womenswear, hand built ceramic objects, interior spaces and soft furnishings. Alongside their collaborative projects and interiors they continue to produce a line of luxury silk hand illustrated scarves.
CLIENTS | COLLABORATIONS
PUMA
SHISEIDO CLÉ DE PEAU
NEW YORK TIMES MAGAZINE
DIOR
CELINE
TOKYOBIKE
ISETAN
LIBERTY LONDON
LE BON MARCHÉ PARIS
SOFTBANK
HYÈRES PITCHOUNS
A PUPIL
LAUTASHI
BARNEYS NEW YORK
BARNEYS JAPAN
NACHBARIN
CAMPER
LE SPORTS SAC
ANTHROPOLOGIE
MARKUS LUPFER
EAR PAPILLONNER
CASSY CASHMERE
STUNNING LURE
SOGO SEIBU
SPINOCCHIA FREUND
HABITAT